| Mission and vision | Why the church exists, who it is called to reach, and whether leaders, members and spending all point the same direction. | Share of spending that ties to stated priorities — does the budget agree with the mission statement? | Whether visitors and new members can state what the church is for, from first-visit feedback. | No evidence contributed |
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| Governance | How well the church is run day to day: budgeting, records, controls, reporting timeliness and operational readiness. | Budget-versus-actual accuracy, close timeliness, reserves and runway, operational readiness score. | Ministry and volunteer records kept current; role and permission hygiene. | No evidence contributed |
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| Financial stewardship | The financial health of the church and its givers: participation, concentration, recurring giving, reserves and capacity. | Giving participation rate, donor concentration, lapsed givers, recurring giving, fund balances. | Giving compared with attendance and serving for the same people. | Aggregate household debt load and emergency-fund readiness, which cap realistic giving capacity. |
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| Communication | How the church is seen and found in the community, and whether outreach effort actually produces first-time visitors. | Outreach spend measured against visitors gained. | Visitor source on every check-in, campaign scans, conversion to first visit, return-visit rate. | No evidence contributed |
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| Worship experience | Worship life and spiritual engagement: attendance consistency, participation in services, prayer and corporate worship. | Worship-related spend compared with participation. | Attendance consistency, service participation, prayer requests, event registrations. | No evidence contributed |
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| Assimilation | The journey from first visit to belonging: follow-up, assimilation, membership steps and whether people stay connected. | Members who give versus members on the roll. | The journey funnel from first visit to follow-up, membership and belonging; follow-up within 48 hours. | Aggregate participation in church-offered financial classes. |
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| Spiritual growth | Discipleship growth over time: movement from attending to serving, giving and leading, and evidence of applied faith. | Giving growth over time within the same cohort of households. | Movement from attending to serving, giving and leading — and the stage where people drop off. | Aggregate progress on plans, goals and learning as evidence of applied discipleship. |
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| Ministry effectiveness | Volunteer and team capacity: leaders developed, roles filled, serving retention, and the cost of ministry per person served. | Cost per ministry set against the number of people served. | Volunteer capacity, team fill rates, leader-to-member ratios, serving retention. | Aggregate readiness of members to serve as financial-coaching volunteers. |
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| Outreach | Outward generosity and impact: what share of resources and people is committed beyond the walls of the church. | Percentage of budget given outward, and how consistent that giving is. | People participating in outreach and service events. | Aggregate generosity capacity across households. |
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